Coca-Cola Citra

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Coca-Cola Citra is a grapefruit-flavored soft drink produced by The Coca-Cola Company. It was first introduced in Japan in 2006 and has since been made available in select international markets.

History

Coca-Cola Citra was launched in Japan in 2006 as a brand extension of the popular Coca-Cola line of beverages. The drink was developed to cater to the Japanese market's preference for citrus-flavored soft drinks. The name "Citra" is derived from the Latin word for citrus.

In 2012, Coca-Cola Citra was introduced to the Mexican market, where it was well-received due to the country's fondness for grapefruit-flavored beverages.

Product Description

Coca-Cola Citra is a carbonated soft drink that combines the classic taste of Coca-Cola with a distinct grapefruit flavor. The beverage is sweetened with high fructose corn syrup and contains caffeine.

Availability

While Coca-Cola Citra was initially only available in Japan, it has since been introduced in several other countries, including Mexico and New Zealand. However, it remains a niche product and is not as widely available as other Coca-Cola variants such as Coca-Cola Zero or Coca-Cola Cherry.

Reception

Coca-Cola Citra has been generally well-received in the markets where it has been introduced. Consumers have praised the beverage for its unique flavor profile, which offers a refreshing twist on the traditional Coca-Cola formula.

See Also


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