Google Search

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Google Search is a web search engine developed by Google. It is the most widely used search engine on the World Wide Web across all platforms, with a market share of over 90%. The search engine receives over 3.5 billion searches per day.

History

Google Search was developed by Larry Page and Sergey Brin in 1997 during their time as PhD students at Stanford University. The search engine was initially called "BackRub" because it checked backlinks to estimate the importance of a site. In 1998, the search engine was officially launched under the name "Google," a play on the word "googol," which refers to the number 1 followed by 100 zeros.

Features

Google Search offers a variety of features beyond simple keyword searching. These include:

  • Google Images: Allows users to search for images related to their query.
  • Google News: Aggregates news articles from various sources.
  • Google Maps: Provides maps, directions, and local business information.
  • Google Scholar: Searches scholarly articles and academic papers.
  • Google Books: Allows users to search the full text of books that Google has scanned.
  • Google Translate: Provides translation services for text and web pages.
  • Google Trends: Analyzes the popularity of top search queries in Google Search across various regions and languages.

Search Algorithm

Google Search uses a proprietary algorithm known as PageRank to rank web pages in their search engine results. The algorithm considers various factors, including the number and quality of backlinks, the relevance of the content, and the use of keywords.

Advertising

Google Search generates revenue primarily through Google Ads, an online advertising platform where advertisers bid to display brief advertisements, service offerings, product listings, and video content within the Google ad network to web users.

Privacy Concerns

Google Search has faced criticism over privacy issues, including the collection and use of user data. The company has implemented various measures to address these concerns, such as providing users with more control over their data and offering tools like Google Account to manage privacy settings.

Competitors

While Google Search dominates the market, it faces competition from other search engines such as Bing, Yahoo! Search, and DuckDuckGo.

See Also

References



External Links


Google Search


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