Almarai

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Almarai is a Saudi Arabian multinational dairy company that specializes in food and beverage manufacturing and distribution. It is one of the largest dairy companies in the Middle East and is headquartered in Riyadh, Saudi Arabia.

History

Almarai was established in 1977 by Sultan bin Mohammed bin Saud Al Kabeer. The company initially focused on the production and distribution of fresh milk and laban (a traditional Middle Eastern yogurt drink). Over the years, Almarai expanded its product range to include a variety of dairy products, juices, bakery items, and infant nutrition products.

Operations

Almarai operates a vertically integrated business model, which means it controls every aspect of its supply chain, from farming and production to distribution and retail. This model ensures high-quality standards and efficiency in its operations.

Dairy Farms

Almarai owns and operates several large-scale dairy farms in Saudi Arabia. These farms are equipped with advanced technology and adhere to strict animal welfare standards. The company produces a significant portion of its raw milk requirements from these farms.

Production Facilities

The company has multiple production facilities across Saudi Arabia and the United Arab Emirates. These facilities are equipped with state-of-the-art technology to ensure the highest quality of products. Almarai's main production facility is located in Al Kharj, Saudi Arabia.

Distribution

Almarai has an extensive distribution network that covers the entire Middle East region. The company uses a fleet of refrigerated trucks to ensure that its products reach consumers in the freshest condition possible.

Products

Almarai offers a wide range of products, including:

  • Fresh milk
  • Laban
  • Yogurt
  • Cheese
  • Juices
  • Bakery products
  • Infant nutrition products

Market Presence

Almarai is a leading brand in the Middle East and has a strong market presence in countries such as Saudi Arabia, the United Arab Emirates, Kuwait, Oman, Bahrain, and Jordan. The company has also expanded its operations to other regions, including Egypt and Sudan.

Corporate Social Responsibility

Almarai is committed to corporate social responsibility (CSR) and sustainability. The company has implemented various initiatives to reduce its environmental impact, support local communities, and promote health and wellness.

Awards and Recognition

Almarai has received numerous awards and accolades for its quality products and business practices. The company is recognized for its contributions to the dairy industry and its commitment to excellence.

See Also

References



External Links


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