Percy Pig
- Percy Pig
Percy Pig is a brand of fruit-flavored gummy candy made under the brand of Marks & Spencer. These candies are shaped like the face of a pig and are known for their unique taste and texture. Percy Pig candies have become a popular confectionery item in the United Kingdom and have a dedicated fan base.
History
Percy Pig was first launched by Marks & Spencer in 1992. The candies were initially available only in the UK but have since gained popularity in other countries. Over the years, the brand has expanded its range to include various flavors and types, such as vegetarian and vegan options.
Ingredients
The original Percy Pig candies are made with a combination of fruit juice, sugar, and gelatin. However, due to increasing demand for vegetarian and vegan products, Marks & Spencer introduced a gelatin-free version of Percy Pig, which uses pectin as a gelling agent.
Variants
Percy Pig has several variants, including:
- Percy Piglets - Smaller versions of the original Percy Pig.
- Penny Pigs - A variant featuring a different character.
- Veggie Percy - A vegetarian version made without gelatin.
- Percy Pig and Pals - A mix of different animal-shaped gummies.
Popularity
Percy Pig has become a cultural icon in the UK, with many fans expressing their love for the candy on social media platforms. The brand has also been featured in various media outlets and has a strong presence in Marks & Spencer stores.
Marketing
The marketing of Percy Pig has been a significant factor in its success. Marks & Spencer has used various promotional strategies, including limited edition releases and collaborations with other brands, to keep the product fresh and appealing to consumers.
See also
References
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External links
- [Official Percy Pig page on Marks & Spencer website](https://www.marksandspencer.com)
| Confectionery Overview | |
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| Confectionery refers to sweets that are typically rich in sugar and enjoyed as desserts or snacks. This category includes a variety of treats such as: Candy - Chocolate - Chewing gum - Marzipan - Marshmallows - Licorice - Nougat | |
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