Propel Water
Propel Water
Propel Water is a brand of flavored water that is enhanced with electrolytes and vitamins. It is marketed as a fitness water, designed to help replenish electrolytes lost during exercise. Propel Water is produced by the Gatorade Company, a division of PepsiCo.
History
Propel Water was introduced in 2000 as a response to the growing demand for healthier beverage options. The brand was developed to provide a low-calorie alternative to traditional sports drinks, while still offering the benefits of hydration and electrolyte replenishment. Over the years, Propel has expanded its product line to include a variety of flavors and formats, including ready-to-drink bottles and powder packets.
Product Line
Propel Water is available in several flavors, including berry, grape, kiwi strawberry, and lemon. The product is sold in both bottled form and as a powder that can be mixed with water. Each serving of Propel Water contains essential electrolytes such as sodium and potassium, as well as vitamins B, C, and E.
Flavors
Propel Water offers a range of flavors to cater to different taste preferences. Some of the popular flavors include:
- Berry
- Grape
- Kiwi Strawberry
- Lemon
- Watermelon
Formats
Propel Water is available in the following formats:
- Ready-to-drink bottles
- Powder packets
Nutritional Information
Propel Water is designed to be a low-calorie beverage, with each serving containing zero calories. It is sweetened with artificial sweeteners such as sucralose and acesulfame potassium, which provide sweetness without adding calories. The drink is also fortified with vitamins and electrolytes to support hydration and energy levels during physical activity.
Marketing and Branding
Propel Water is marketed as a fitness-oriented beverage, targeting individuals who lead active lifestyles. The brand emphasizes its role in hydration and electrolyte replenishment, positioning itself as a healthier alternative to sugary sports drinks. Propel has been endorsed by various athletes and fitness enthusiasts, further reinforcing its association with health and wellness.
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Contributors: Prab R. Tumpati, MD