IMS Health

A company providing information, services, and technology for the healthcare industry

File:IMS Health (logo).png

Logo of IMS Health

IMS Health was a company that provided information, services, and technology for the healthcare industry. It was known for its extensive database of healthcare information, which was used by pharmaceutical companies, biotechnology firms, and other healthcare organizations to improve their operations and decision-making processes.

History

IMS Health was founded in 1954 by Bill Frohlich and David Dubow as Intercontinental Marketing Services. The company initially focused on providing market research and sales data to the pharmaceutical industry. Over the years, IMS Health expanded its services to include a wide range of healthcare data analytics and consulting services.

In 2016, IMS Health merged with Quintiles, a leading provider of biopharmaceutical development and commercial outsourcing services, to form IQVIA. This merger combined IMS Health's data analytics capabilities with Quintiles' clinical expertise, creating a comprehensive healthcare information and services company.

Services

IMS Health offered a variety of services to its clients, including:

• Data Analytics: IMS Health provided data analytics services that helped healthcare organizations analyze market trends, patient demographics, and treatment patterns. This information was crucial for developing marketing strategies and improving patient outcomes.

• Consulting Services: The company offered consulting services to help clients optimize their operations, improve efficiency, and enhance their competitive position in the market.

• Technology Solutions: IMS Health developed technology solutions that enabled healthcare organizations to manage and analyze large volumes of data effectively. These solutions included software for data integration, visualization, and reporting.

Global Presence

IMS Health operated in over 100 countries, providing services to a wide range of clients in the healthcare industry. The company's global presence allowed it to collect and analyze data from diverse markets, providing valuable insights into global healthcare trends.

Impact on Healthcare

IMS Health played a significant role in the healthcare industry by providing data and insights that helped organizations make informed decisions. Its services were used to:

• Improve the efficiency of clinical trials
• Optimize pharmaceutical marketing strategies
• Enhance patient care and treatment outcomes

Merger with Quintiles

The merger with Quintiles in 2016 was a strategic move to combine the strengths of both companies. The new entity, IQVIA, became a leader in the healthcare information and services industry, offering a comprehensive suite of solutions for healthcare organizations worldwide.

Related pages

• IQVIA
• Pharmaceutical industry
• Healthcare analytics
• Clinical trials