Boost (drink)

The logo of Boost, a brand of nutritional drinks by Nestlé.

Boost is a brand of nutritional drinks and dietary supplements produced by Nestlé. It is designed to provide a convenient source of nutrition for individuals who may need additional calories, protein, and vitamins in their diet. Boost products are often used by elderly individuals, those recovering from illness, or anyone needing a nutritional boost.

History

Boost was introduced by Nestlé as part of its health and wellness product line. The brand has expanded over the years to include a variety of formulations tailored to different nutritional needs, such as high-protein, low-sugar, and gluten-free options.

Product Range

Boost offers a wide range of products, including:

• Boost Original: A balanced nutritional drink providing essential nutrients.
• Boost High Protein: Designed for individuals needing extra protein to support muscle health.
• Boost Plus: Offers more calories per serving for those needing to gain or maintain weight.
• Boost Glucose Control: Formulated for people with diabetes to help manage blood sugar levels.
• Boost Women: Tailored to meet the nutritional needs of women, with added calcium and vitamin D.

Nutritional Content

Boost drinks are fortified with a variety of vitamins and minerals, including vitamin C, vitamin D, calcium, and iron. They are also a source of protein, which is essential for maintaining muscle mass and overall health.

Target Audience

Boost is marketed towards individuals who require additional nutritional support, such as:

• Elderly individuals who may have difficulty consuming enough nutrients through regular meals.
• Patients recovering from surgery or illness who need extra calories and protein.
• Individuals with dietary restrictions or specific health conditions, such as diabetes.

Marketing and Distribution

Boost products are widely available in supermarkets, pharmacies, and online retailers. The brand is promoted through various marketing channels, emphasizing its role in supporting health and well-being.

Related pages

• Ensure (drink)
• Nutritional supplement
• Nestlé
• Dietary supplement