Al Farooj Fresh

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Al Farooj Fresh

Al Farooj Fresh is a fast-food restaurant chain that specializes in Middle Eastern cuisine. It is known for its shawarma, kebabs, and other grilled dishes. The chain has a significant presence in the Middle East and has expanded to various international locations.

History

Al Farooj Fresh was established in the early 2000s in the United Arab Emirates. The brand quickly gained popularity due to its focus on fresh ingredients and traditional Middle Eastern flavors. Over the years, Al Farooj Fresh has expanded its menu to include a variety of dishes catering to diverse tastes while maintaining its core offerings of shawarma and kebabs.

Menu

The menu at Al Farooj Fresh includes a wide range of items:

  • Shawarma: A popular dish made with marinated meat, typically chicken or beef, that is cooked on a vertical rotisserie and served in a wrap or pita bread.
  • Kebabs: Grilled skewers of meat, often served with rice or salad.
  • Grilled Chicken: Marinated and grilled chicken pieces, served with sides such as fries or salad.
  • Salads: A variety of fresh salads, including tabbouleh and fattoush.
  • Sides: Options such as hummus, baba ghanoush, and falafel.

Locations

Al Farooj Fresh has numerous locations across the Middle East, including in the United Arab Emirates, Saudi Arabia, and Kuwait. The brand has also expanded internationally, with outlets in countries such as Pakistan and Malaysia.

Business Model

Al Farooj Fresh operates on a franchise model, allowing local entrepreneurs to open and manage their own outlets under the Al Farooj brand. This model has facilitated the chain's rapid expansion and adaptation to local markets.

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