M&M's

M&M's are a brand of colorful chocolate candies that are popular all over the world. The candies are produced by Mars, Inc. and were first introduced in the United States in 1941.

History

• M&M's were created during World War II as a way to provide soldiers with chocolate that wouldn't melt in their pockets. The candies were designed with a hard candy shell that kept the chocolate from melting, and were originally available in brown, yellow, green, red, and violet.
• Over time, M&M's became popular with people of all ages, and the company began introducing new flavors and colors to appeal to different tastes.

Varieties

• Today, M&M's are available in a variety of flavors and colors, including milk chocolate, dark chocolate, peanut butter, almond, and crispy. The candies are also available in seasonal flavors and limited edition varieties, such as pumpkin spice and peppermint.
• In addition, M&M's have been used in a variety of other products, such as ice cream, cookies, and cakes.

Marketing

• M&M's are known for their iconic advertising campaigns, which have featured the brand's signature characters, such as Red, Yellow, and Green. The brand's slogan, "Melts in Your Mouth, Not in Your Hand," has become a well-known catchphrase, and has been used in various marketing campaigns over the years.
• In addition, M&M's have been featured in a variety of movies and television shows, and are often used as a product placement in popular media.

See also

• Chocolate
• Candy
• Snack food
• Product placement