Patak's
Patak's is a brand of Indian-style curry pastes, sauces, and spices that is widely recognized in the United Kingdom and internationally. The brand is known for its authentic Indian flavors and has become a staple in many households for preparing Indian cuisine.
History
Patak's was founded in 1957 by Laxmishanker Pathak, an Indian immigrant to the United Kingdom. The company began as a small shop in London, where Pathak sold traditional Indian sweets and snacks. Over time, the business expanded to include a range of Indian food products, focusing on curry pastes and sauces.
The brand gained popularity due to its commitment to authentic Indian recipes and high-quality ingredients. By the 1970s, Patak's products were being sold in supermarkets across the UK, and the company continued to grow, eventually exporting to international markets.
Products
Patak's offers a wide variety of products, including:
- Curry pastes: Concentrated blends of spices and herbs used as a base for making curries.
- Cooking sauces: Ready-to-use sauces that simplify the preparation of Indian dishes.
- Chutneys and pickles: Traditional Indian condiments that complement a variety of meals.
- Spice pastes: Versatile pastes that can be used in marinades, dips, and other culinary applications.
The brand is known for its diverse range of flavors, catering to different tastes and preferences, from mild to spicy.
Manufacturing and Distribution
Patak's products are manufactured in the UK, with a focus on maintaining the authenticity of Indian cuisine. The company sources high-quality ingredients to ensure the traditional taste of its products. Patak's has a strong distribution network, making its products available in supermarkets and specialty stores worldwide.
Cultural Impact
Patak's has played a significant role in popularizing Indian cuisine in the UK and beyond. The brand has made it easier for people to enjoy authentic Indian flavors at home, contributing to the growing appreciation of Indian food globally.
Acquisition
In 2007, Patak's was acquired by Associated British Foods, a multinational food processing and retailing company. This acquisition helped Patak's expand its reach and continue its growth in the international market.
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