Kuro Burger

A unique burger offered by Burger King in Japan

Kuro Burger

The Kuro Burger is a distinctive menu item offered by Burger King in Japan. Known for its striking black appearance, the Kuro Burger was first introduced in 2012 and has since become a notable example of fast food innovation and marketing in Japan.

History

The Kuro Burger was initially launched as a limited-time offering in 2012. Its unique appearance and flavor profile were designed to appeal to adventurous eaters and to stand out in the competitive fast food market. The burger's name "Kuro" means "black" in Japanese, reflecting its most notable feature.

Ingredients and Preparation

The Kuro Burger is characterized by its black bun, which is colored using bamboo charcoal. The burger also features black cheese, which is similarly colored with bamboo charcoal. The patty is a standard beef patty, but the burger is topped with a special black sauce made from squid ink, adding to its unique flavor and appearance.

Bun

The black bun is made by incorporating bamboo charcoal into the dough. Bamboo charcoal is a common ingredient in Japanese cuisine, known for its purifying properties and subtle flavor.

Cheese

The black cheese is created by adding bamboo charcoal to the cheese-making process. This gives the cheese its distinctive color while maintaining a familiar taste.

Sauce

The black sauce used in the Kuro Burger is made from squid ink, which is a traditional ingredient in many Japanese dishes. Squid ink adds a rich, umami flavor to the burger, complementing the beef patty and other ingredients.

A black burger similar to the Kuro Burger, served in Singapore

Variations

Over the years, Burger King Japan has introduced several variations of the Kuro Burger. These include the Kuro Pearl, which features the black bun, cheese, and sauce, and the Kuro Diamond, which adds additional toppings such as lettuce, tomato, and onion.

Cultural Impact

The Kuro Burger has become a symbol of the innovative and sometimes eccentric nature of Japanese fast food offerings. It has garnered international attention and has been featured in various media outlets around the world. The burger's unique appearance and marketing have made it a popular topic of discussion among food enthusiasts and cultural commentators.

Related pages

• Burger King products
• Japanese cuisine
• Fast food