Dairylea (cheese)

A processed cheese product

The Dairylea logo

Dairylea is a brand of processed cheese products, primarily known for its cheese spread, which is popular in the United Kingdom and Ireland. It is manufactured by Mondel_z International, a multinational confectionery, food, and beverage company.

History

Dairylea was first introduced in the 1950s by the Kraft Foods Group, which later became part of Mondel_z International. The brand was developed to provide a convenient and tasty cheese product that could be easily spread on bread or crackers. Over the years, Dairylea has expanded its product range to include cheese slices, triangles, and dunkers.

Product Range

Dairylea offers a variety of cheese products, each designed to cater to different consumer preferences and occasions.

Cheese Spread

The original Dairylea cheese spread is a smooth and creamy product made from a blend of cheese, milk, and other ingredients. It is packaged in tubs and is often used as a spread for sandwiches or as a dip.

Cheese Triangles

Dairylea cheese triangles are individually wrapped portions of cheese spread, designed for convenience and portion control. They are popular as a snack or as part of a packed lunch.

Cheese Slices

Dairylea cheese slices are pre-sliced portions of processed cheese, ideal for use in sandwiches and burgers. They offer a quick and easy way to add cheese to meals.

Dunkers

Dairylea Dunkers are snack packs that combine cheese spread with breadsticks or other dippable items. They are marketed as a fun and convenient snack for children.

Manufacturing Process

Dairylea cheese products are made using a process that combines natural cheese with other ingredients to create a smooth and spreadable texture. The process involves melting and emulsifying the cheese, which helps to extend its shelf life and improve its spreadability.

Nutritional Information

Dairylea products are a source of calcium and protein, but they also contain added salt and preservatives. Consumers are advised to enjoy them as part of a balanced diet.

Marketing and Branding

Dairylea has been marketed with a focus on fun and family-friendly appeal. The brand's advertising often emphasizes the playful and enjoyable nature of its products, targeting both children and parents.

Related pages

• Cheese spread
• Processed cheese
• Mondel_z International
• Kraft Foods Group