Arrowhead Water

American brand of bottled water

File:Arrowhead logo.png

Arrowhead Water Logo

Arrowhead Water is a brand of bottled water that is primarily distributed in the western United States. It is a subsidiary of BlueTriton Brands, which was formerly part of Nestlé Waters North America. The brand is named after the natural landmark, the Arrowhead geological formation, located in the San Bernardino Mountains of Southern California.

History

The origins of Arrowhead Water date back to the late 19th century when the natural springs in the San Bernardino Mountains were first tapped for their water. The brand was officially established in 1909, capitalizing on the growing demand for bottled water in the United States. Over the years, Arrowhead has expanded its sources to include multiple springs across the western United States, ensuring a consistent supply of water.

Sources

Arrowhead Water is sourced from 13 different springs located in California, Colorado, and British Columbia. The water is naturally filtered through layers of rock and sand, which gives it a unique mineral composition. The company emphasizes sustainable water management practices to ensure the long-term viability of its sources.

Products

Arrowhead offers a variety of bottled water products, including:

• Spring Water
• Sparkling Water
• Distilled Water
• Fluoridated Water

The brand is available in various sizes, ranging from small personal bottles to large multi-gallon containers.

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1.5 Liter Bottle of Arrowhead Water

Environmental Impact

Arrowhead Water has faced criticism and legal challenges regarding its water extraction practices, particularly in drought-prone areas of California. The company has responded by implementing measures to reduce its environmental footprint, such as using recycled materials in its packaging and improving water efficiency in its operations.

Marketing

Arrowhead Water has been marketed as a natural and healthy beverage choice, often highlighting its mountain spring origins. The brand has also engaged in various promotional activities and partnerships to enhance its visibility and appeal to consumers.

Related pages

• Bottled water
• Nestlé Waters North America
• BlueTriton Brands
• San Bernardino Mountains

File:AppleMusicUpNext.jpg

Apple Music Up Next promotional image

See also

• List of bottled water brands
• Water industry
• Environmental impact of bottled water