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[[File:SNAPPLE PEACH TEA 16.png|thumb]] [[File:Snapple Bottles.jpg|thumb]] [[File:Snapple Real Fact 735.jpg|thumb]] [[File:Andretti Autosport helmets - 2015 Indianapolis 500 - Sarah Stierch.jpg|thumb]] Snapple


Snapple is a brand of tea and juice drinks that was founded in 1972. It is known for its wide variety of flavors and its quirky marketing campaigns. Snapple beverages are made from a blend of natural ingredients and are marketed as "Made from the Best Stuff on Earth." This article provides a comprehensive overview of Snapple, including its history, product offerings, and cultural impact.
{{Infobox beverage
| name = Snapple
| image = <!-- Image removed -->
| type = Beverage
| manufacturer = Keurig Dr Pepper
| origin = United States
| introduced = 1972
| website = [https://www.snapple.com/ Snapple Official Website]
}}
 
'''Snapple''' is a brand of [[tea]] and [[juice drinks]] owned by [[Keurig Dr Pepper]]. It was founded in 1972 in [[Long Island]], [[New York]], by Leonard Marsh, Hyman Golden, and Arnold Greenberg. The brand is known for its wide variety of flavors and its quirky [[marketing]] campaigns.


== History ==
== History ==
Snapple was founded in 1972 by Leonard Marsh, Hyman Golden, and Arnold Greenberg in the Long Island area of New York. The company originally started as Unadulterated Food Products, selling natural fruit juices to health food stores. The name "Snapple" was derived from a carbonated apple juice product that had a "snappy apple taste."
Snapple was originally a part of the [[Unadulterated Food Corporation]], which was founded in 1972. The company initially sold [[natural fruit juices]] to health food stores. The name "Snapple" was derived from a [[carbonated apple juice]] product that was part of the early product line.
 
In the 1980s, Snapple began to expand its product line to include a variety of teas and juice drinks. The brand gained popularity in the 1990s with its unique marketing strategies, including humorous television commercials and the use of "Snapple Facts" printed under the bottle caps.
 
In 1994, Snapple was acquired by the Quaker Oats Company for $1.7 billion. However, the acquisition did not meet expectations, and Snapple was sold to Triarc Companies, Inc. in 1997. In 2000, Snapple became part of Cadbury Schweppes, and later, in 2008, it became part of the Dr Pepper Snapple Group, which is now known as Keurig Dr Pepper.
 
== Product Offerings ==
Snapple offers a wide range of beverages, including:
 
* '''Iced Tea''': Snapple's iced tea line includes flavors such as Lemon Tea, Peach Tea, and Raspberry Tea. These teas are made with a blend of black and green tea leaves.
 
* '''Juice Drinks''': Snapple's juice drinks include flavors like Kiwi Strawberry, Mango Madness, and Fruit Punch. These drinks are made with a combination of fruit juices and other natural ingredients.


* '''Diet Drinks''': Snapple also offers diet versions of its popular flavors, sweetened with artificial sweeteners to reduce calorie content.
In the late 1980s and early 1990s, Snapple gained popularity with its [[iced tea]] products, which were marketed as "Made from the Best Stuff on Earth." The brand's [[advertising]] featured [[Wendy Kaufman]], known as the "Snapple Lady," who answered letters from customers on television commercials.


* '''Limited Edition Flavors''': Snapple occasionally releases limited edition flavors, often in collaboration with other brands or to celebrate special events.
In 1994, Snapple was acquired by [[Quaker Oats Company]] for $1.7 billion, but the brand struggled under Quaker's management. In 1997, Snapple was sold to [[Triarc Companies, Inc.]], which also owned [[Arby's]].


== Marketing and Cultural Impact ==
In 2000, Snapple was acquired by [[Cadbury Schweppes]], and in 2008, it became part of the [[Dr Pepper Snapple Group]], which later merged with [[Keurig Green Mountain]] to form [[Keurig Dr Pepper]] in 2018.
Snapple is well-known for its innovative marketing campaigns. The brand's commercials often feature humorous and quirky content, which has helped it maintain a strong presence in the beverage market.


One of Snapple's most famous marketing features is the "Snapple Real Facts," which are fun trivia facts printed under the bottle caps. These facts have become a signature element of the brand and are a popular topic of discussion among consumers.
== Products ==
Snapple offers a wide range of [[beverages]], including [[iced tea]], [[lemonade]], and [[fruit drinks]]. Some of the most popular flavors include [[Peach Tea]], [[Lemon Tea]], and [[Kiwi Strawberry]]. Snapple is known for its "Real Facts" printed under the bottle caps, which provide interesting trivia and facts.


Snapple has also been involved in various sponsorships and partnerships, including collaborations with television shows and sports teams.
== Marketing ==
Snapple's marketing has been characterized by its humorous and quirky style. The brand has used various slogans over the years, including "Made from the Best Stuff on Earth" and "The Best Stuff on Earth Just Got Better." Snapple has also engaged in various promotional campaigns, including partnerships with [[television shows]] and [[sports events]].


== Also see ==
== See also ==
* [[Keurig Dr Pepper]]
* [[Keurig Dr Pepper]]
* [[Iced tea]]
* [[Iced tea]]
* [[Juice drink]]
* [[Juice drink]]
* [[Beverage industry]]


{{Beverage-stub}}
== References ==
* [https://www.snapple.com/ Snapple Official Website]
* [https://www.drpeppersnapplegroup.com/ Dr Pepper Snapple Group]
 
== External links ==
* [https://www.snapple.com/ Snapple Official Website]
 
{{Beverage brands}}
{{Keurig Dr Pepper}}


[[Category:Beverage brands]]
[[Category:Soft drinks]]
[[Category:Tea brands]]
[[Category:Tea brands]]
[[Category:Juice brands]]
[[Category:Juice brands]]
[[Category:Products introduced in 1972]]
[[Category:American brands]]
[[Category:American brands]]

Revision as of 20:45, 30 December 2024


Snapple



TypeBeverage
ManufacturerKeurig Dr Pepper
Distributor
Country of origin United States
Region of origin
Introduced1972
Discontinued
Alcohol by volume 
Proof (US)
Colour


Snapple is a brand of tea and juice drinks owned by Keurig Dr Pepper. It was founded in 1972 in Long Island, New York, by Leonard Marsh, Hyman Golden, and Arnold Greenberg. The brand is known for its wide variety of flavors and its quirky marketing campaigns.

History

Snapple was originally a part of the Unadulterated Food Corporation, which was founded in 1972. The company initially sold natural fruit juices to health food stores. The name "Snapple" was derived from a carbonated apple juice product that was part of the early product line.

In the late 1980s and early 1990s, Snapple gained popularity with its iced tea products, which were marketed as "Made from the Best Stuff on Earth." The brand's advertising featured Wendy Kaufman, known as the "Snapple Lady," who answered letters from customers on television commercials.

In 1994, Snapple was acquired by Quaker Oats Company for $1.7 billion, but the brand struggled under Quaker's management. In 1997, Snapple was sold to Triarc Companies, Inc., which also owned Arby's.

In 2000, Snapple was acquired by Cadbury Schweppes, and in 2008, it became part of the Dr Pepper Snapple Group, which later merged with Keurig Green Mountain to form Keurig Dr Pepper in 2018.

Products

Snapple offers a wide range of beverages, including iced tea, lemonade, and fruit drinks. Some of the most popular flavors include Peach Tea, Lemon Tea, and Kiwi Strawberry. Snapple is known for its "Real Facts" printed under the bottle caps, which provide interesting trivia and facts.

Marketing

Snapple's marketing has been characterized by its humorous and quirky style. The brand has used various slogans over the years, including "Made from the Best Stuff on Earth" and "The Best Stuff on Earth Just Got Better." Snapple has also engaged in various promotional campaigns, including partnerships with television shows and sports events.

See also

References

External links

Template:Beverage brands Template:Keurig Dr Pepper