Snapple

The Snapple logo as of 2020

Snapple is a brand of tea and juice drinks which is owned by Keurig Dr Pepper and based in Plano, Texas. The company was founded in 1972 and is known for its wide variety of flavors and "Real Facts" under the bottle caps.

History

Snapple was founded by Leonard Marsh, Hyman Golden, and Arnold Greenberg in 1972 in the Brooklyn area of New York City. Originally, the company was known as Unadulterated Food Products, and it initially sold pure fruit juices. The name "Snapple" was derived from a carbonated apple juice product that was part of the early product line.

Products

Snapple offers a wide range of beverages, including iced tea, lemonade, and fruit punch. The drinks are known for their unique flavors and are often marketed as "All Natural".

Snapple-sponsored helmets at the 2015 Indianapolis 500

Iced Tea

Snapple's iced tea line includes flavors such as Lemon, Peach, and Raspberry. These teas are made from green and black tea leaves and are sweetened with sugar or artificial sweeteners.

Juice Drinks

Snapple's juice drinks include flavors like Kiwi Strawberry, Mango Madness, and Fruit Punch. These drinks are made with a blend of fruit juices and are often fortified with vitamins.

Marketing

Snapple is well-known for its quirky marketing campaigns and the "Real Facts" printed under the caps of its bottles. These facts are often humorous or surprising, adding an element of fun to the beverage experience.

A Snapple "Real Fact" under a bottle cap

Sponsorships

Snapple has been involved in various sponsorships, including sports teams and events. Notably, Snapple was a sponsor of the Andretti Autosport team in the IndyCar Series.

Related pages

• Keurig Dr Pepper
• Iced tea
• Juice drink