The Pizza Company

From WikiMD's medical encyclopedia

Introduction

The Pizza Company is a popular pizza restaurant chain that originated in Thailand. It is a subsidiary of the Minor Food Group, which is one of the largest casual dining and quick-service restaurant companies in Asia.

History

The Pizza Company was established in 2001 as a business unit of the Minor Food Group. The company was initially a franchisee of the global pizza brand, Pizza Hut, but in 2001, it broke away from the franchise to become an independent brand. Since then, it has grown to become one of the leading pizza chains in Thailand and has expanded its operations to several other countries in Asia and the Middle East.

Menu

The Pizza Company offers a wide range of pizzas, pasta, salads, and appetizers. The company is known for its innovative and unique pizza flavors, which often incorporate local ingredients and flavors. Some of the popular items on the menu include the Thai Tomyum Pizza, Seafood Cocktail Pizza, and Super Deluxe Pizza.

Operations

The Pizza Company operates more than 290 outlets in 13 countries. The company's operations are divided into three main segments: dine-in restaurants, delivery services, and carry-out services. The company also offers online ordering through its website and mobile app.

Marketing and Promotions

The Pizza Company is known for its aggressive marketing and promotional strategies. The company regularly offers discounts and promotions to attract customers. It also sponsors various events and activities to increase its brand visibility and customer engagement.

See Also

References

External Links

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Contributors: Prab R. Tumpati, MD