Ritter Sport

German chocolate brand

Ritter Sport logo

Ritter Sport is a brand of chocolate from the German company Alfred Ritter GmbH & Co. KG. The company is known for its distinctive square-shaped chocolate bars and a wide variety of flavors. Ritter Sport is headquartered in Waldenbuch, Baden-Württemberg, Germany.

History

The company was founded in 1912 by Alfred Eugen Ritter and his wife Clara in Stuttgart. Initially, the company produced a variety of confectionery products. In 1932, Clara Ritter proposed the idea of creating a chocolate bar that would fit into a sports jacket pocket without breaking, leading to the creation of the iconic square shape that defines Ritter Sport today.

During the Second World War, the company faced significant challenges, including shortages of raw materials. However, it managed to survive and continued to grow in the post-war period. In the 1970s, Ritter Sport began to focus exclusively on chocolate, and the brand gained international recognition.

Product Range

Ritter Sport offers a wide range of chocolate bars, each with its own unique flavor and ingredients. The company is known for its innovative approach to chocolate making, often introducing new and seasonal flavors.

Ritter Sport dark chocolate with marzipan

Classic Flavors

Some of the classic flavors include:

• Milk Chocolate
• Dark Chocolate
• Hazelnuts
• Marzipan

Special Editions

Ritter Sport frequently releases special edition flavors that are available for a limited time. These often include unique combinations of ingredients and are popular among collectors and chocolate enthusiasts.

Sustainability

Ritter Sport is committed to sustainable practices in its production processes. The company sources its cocoa from certified sustainable farms and is involved in various initiatives to support environmental and social responsibility.

Manufacturing Process

The production of Ritter Sport chocolate involves several key steps, including the selection of high-quality cocoa beans, precise roasting, and careful blending of ingredients. The company uses state-of-the-art technology to ensure consistency and quality in every bar.

Ritter Sport dark chocolate

Marketing and Branding

Ritter Sport's marketing strategy emphasizes the quality and uniqueness of its products. The brand's slogan, "Quadratisch. Praktisch. Gut." ("Square. Practical. Good."), highlights the practicality and appeal of the square-shaped bars.

Related Pages

• Chocolate
• Confectionery
• German cuisine
• Sustainability in chocolate production