Eckes-Granini Group

European fruit juice company

Eckes-Granini Group logo

The Eckes-Granini Group is a prominent European company specializing in the production and distribution of fruit juices and fruit-based beverages. Headquartered in Nieder-Olm, Germany, the company is recognized for its wide range of high-quality juice products available across numerous countries in Europe and beyond.

History

The origins of the Eckes-Granini Group date back to the mid-19th century. The company was founded by the Eckes family, who initially engaged in the production of spirits. Over time, the focus shifted towards fruit juices, leading to the establishment of the Eckes-Granini brand as it is known today. The transition from spirits to fruit juices marked a significant strategic shift, aligning with changing consumer preferences towards healthier beverage options.

Products

Eckes-Granini offers a diverse portfolio of products, including pure fruit juices, nectars, and fruit-based drinks. The company's brands are well-known for their quality and taste, catering to a wide range of consumer preferences. Some of the popular brands under the Eckes-Granini umbrella include Granini, Hohes C, and Yo. These brands are synonymous with premium fruit beverages and are available in various flavors and packaging options.

Operations

Eckes-Granini headquarters in Nieder-Olm

The Eckes-Granini Group operates several production facilities across Europe, ensuring efficient manufacturing and distribution of its products. The company's commitment to sustainability is evident in its operations, with initiatives aimed at reducing environmental impact and promoting responsible sourcing of raw materials. The headquarters in Nieder-Olm serves as the central hub for the company's strategic planning and management.

Market Presence

Eckes-Granini has a strong market presence in Europe, with its products available in over 80 countries worldwide. The company has established a robust distribution network, enabling it to reach a wide consumer base. Its focus on innovation and quality has helped maintain its competitive edge in the beverage industry.

Corporate Social Responsibility

The Eckes-Granini Group is committed to corporate social responsibility, with initiatives focused on environmental sustainability, community engagement, and health promotion. The company actively participates in programs aimed at reducing carbon emissions, promoting recycling, and supporting local communities through various charitable activities.

Related pages

• Fruit juice
• Beverage industry
• Sustainability in business