Cheekies

Cheekies

File:Cheekies brand logo.png

Cheekies brand logo

Cheekies are a popular confectionery product in Australia, known for their chewy texture and distinctive flavor. Originally known as "Chicos," these sweets are part of the Allen's brand, which is owned by Nestlé. Cheekies are small, chocolate-flavored jelly candies that have been a favorite among Australians for decades.

History

Cheekies were first introduced in the mid-20th century under the name "Chicos." The name was changed to "Cheekies" in 2020 as part of a rebranding effort to ensure the product name was more inclusive and culturally sensitive. The change was part of a broader initiative by Nestlé to update the names of several products in their lineup.

Description

Cheekies are characterized by their soft, chewy texture and rich chocolate flavor. They are shaped like small humanoid figures, which adds a playful element to the candy. The candies are typically dark brown in color, reflecting their chocolate taste.

Production

Cheekies are produced by Allen's, a well-known confectionery brand in Australia. The production process involves creating a gelatin-based candy that is flavored with chocolate and molded into the distinctive shape. The candies are then packaged and distributed across Australia, where they are sold in supermarkets, convenience stores, and online.

Cultural Significance

Cheekies hold a special place in Australian culture, often associated with childhood memories and nostalgic moments. They are a common treat at parties and gatherings, and their unique flavor makes them a standout among other jelly candies. The rebranding to "Cheekies" was well-received, as it allowed the product to continue being a beloved snack while aligning with modern values of inclusivity.

Consumption

Cheekies are enjoyed by people of all ages, often consumed as a snack or a sweet treat. They are sometimes used in baking or as a topping for desserts, adding a chewy texture and chocolate flavor to various dishes.

Cheekies candies

Related Pages

• Allen's (confectionery)
• Nestlé
• Confectionery
• List of confectionery brands