Nutrilite

Nutrilite is a brand of vitamin, mineral, and dietary supplements developed by Amway, a multi-level marketing company based in Ada, Michigan, USA. Nutrilite products are widely recognized for their nutritional value and are sold globally through Amway's network of independent distributors.

History

Nutrilite was founded in 1934 by Carl F. Rehnborg, a pioneer in the field of nutrition science. Rehnborg's research led to the development of the first multivitamin/multimineral product sold in North America. The brand was acquired by Amway in 1972, and has since become a cornerstone of the company's product offering.

Products

Nutrilite's product range includes vitamins and minerals, dietary supplements, protein powders, and herbal supplements. The brand is particularly known for its 'Double X' multivitamin, a product that provides 12 vitamins, 10 minerals, and 22 plant concentrates.

Manufacturing and Quality Control

Nutrilite products are manufactured using a unique process that involves growing the ingredients on certified organic farms. This ensures that the products are free from harmful pesticides and other chemicals. The manufacturing process is overseen by a team of scientists and quality control experts to ensure that the products meet the highest standards of purity and potency.

Research and Development

Nutrilite's commitment to research and development is evident in its state-of-the-art research facilities in Buena Park, California, and Shanghai, China. These facilities are dedicated to the study of nutrition and the development of new products.

Criticism and Controversy

Despite its popularity, Nutrilite has faced criticism and controversy. Some critics argue that the products are overpriced and that the multi-level marketing model used by Amway is exploitative. However, the company maintains that its products offer good value for money and that its business model provides opportunities for entrepreneurs.

See Also

• Amway
• Dietary supplement
• Vitamin
• Mineral
• Herbal supplement

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