Retailer

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Retailer

Retailer (/riːˈteɪlər/) is a term used in the commerce industry to describe a business or individual that sells goods directly to the consumer. The term is derived from the French word retaillier, which means "to cut off, clip, pare, divide" in terms of tailoring (1365).

Etymology

The term Retailer is derived from the Old French retaillier, which is a combination of re- (meaning "again") and taillier (meaning "to cut, carve"). It was first recorded in English in the 14th century, with the definition "to cut off, shred, pare".

Definition

A Retailer is a business or person that sells goods to the consumer, as opposed to a wholesaler or supplier, who normally sell their goods to other businesses. Retailers are a crucial part of the supply chain, as they are the final link between the manufacturers or wholesalers and the consumers.

Types of Retailers

There are various types of retailers including department stores, supermarkets, convenience stores, e-commerce retailers, discount stores, and specialty stores. Each type of retailer has a specific target market and product range that they cater to.

Related Terms

  • Wholesaler: A person or company that sells goods in large quantities to retailers, rather than selling them directly to consumers.
  • Distributor: A person or company that supplies goods to retailers.
  • Supply Chain: The network of all the individuals, organizations, resources, activities and technology involved in the creation and sale of a product.
  • E-commerce: The buying and selling of goods over the internet.

See Also

External links

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