Central de Cervejas

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Central de Cervejas

Central de Cervejas is a Portuguese brewery that was founded in 1934. It is one of the largest beer producers in Portugal and is known for its wide range of beer brands.

History

Central de Cervejas was established in 1934 by José Rovisco Pais, with the goal of producing high-quality beers for the Portuguese market. The brewery quickly gained popularity and became a household name in Portugal.

Over the years, Central de Cervejas has expanded its operations and acquired several other breweries, allowing it to increase its production capacity and diversify its product offerings. Today, the company produces a variety of beer styles, including lagers, ales, and specialty beers.

Brands

Central de Cervejas owns and produces several well-known beer brands in Portugal. Some of its most popular brands include:

  • Sagres: Sagres is the flagship brand of Central de Cervejas. It is a lager beer that is known for its crisp and refreshing taste. Sagres is available in different variations, including Sagres Original, Sagres Bohemia, and Sagres Preta.
  • Super Bock: Super Bock is another popular brand produced by Central de Cervejas. It is a lager beer that is characterized by its smooth and balanced flavor. Super Bock is available in various formats, including bottles, cans, and draught.
  • Cristal: Cristal is a traditional Portuguese beer brand that has been produced by Central de Cervejas since 1890. It is a pale lager with a light and crisp taste.

Sustainability

Central de Cervejas is committed to sustainability and has implemented several initiatives to reduce its environmental impact. The company has invested in energy-efficient technologies, water conservation measures, and waste management systems.

Additionally, Central de Cervejas supports local communities and promotes responsible drinking through various social responsibility programs. The company also actively participates in recycling initiatives and encourages consumers to recycle their beer packaging.

References

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