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{{short description|American dairy company}}
{{short description|American food and beverage company}}
{{Use American English|date=October 2023}}
{{Use American English|date=October 2023}}
{{Use mdy dates|date=October 2023}}
{{Use mdy dates|date=October 2023}}


[[File:Borden_Logo.svg|thumb|right|The Borden Company logo]]
[[File:Borden_Logo.svg|Borden Company Logo|thumb|right]]


'''Borden, Inc.''' was an American producer of [[dairy products]], [[adhesives]], and other products. Founded in 1857 by [[Gail Borden]], the company became a household name in the United States, known for its innovative products and marketing strategies.
'''Borden, Inc.''' was an American food and beverage company that was founded in 1857 by [[Gail Borden]]. The company was known for its dairy products, particularly its [[condensed milk]], which played a significant role in the development of the dairy industry in the United States.


==History==
==History==
[[File:Gail_Borden.jpg|Gail Borden, founder of Borden Company|thumb|left]]
The company was established by [[Gail Borden]] in 1857, initially focusing on the production of condensed milk. Borden's innovation in milk preservation was crucial during the [[American Civil War]], as it provided a stable and safe milk supply for soldiers. The success of Borden's condensed milk led to the expansion of the company into various dairy products.


===Founding and Early Years===
===Expansion and Diversification===
[[File:Gail_Borden.jpg|thumb|left|Gail Borden, founder of Borden, Inc.]]
In the late 19th and early 20th centuries, Borden expanded its product line to include a variety of dairy products such as [[evaporated milk]], [[ice cream]], and [[cheese]]. The company also ventured into non-dairy products, including [[adhesives]] and [[chemicals]].
Gail Borden founded the company in 1857, initially focusing on the production of [[condensed milk]]. Borden's innovation in milk preservation was crucial during the [[American Civil War]], as it provided a stable and safe milk supply for soldiers.


===Expansion and Diversification===
[[File:Borden_Condensed_Milk_1898.jpg|Borden Condensed Milk advertisement from 1898|thumb|right]]
[[File:Borden_Condensed_Milk_1898.jpg|thumb|right|Advertisement for Borden's Condensed Milk, 1898]]
In the late 19th and early 20th centuries, Borden expanded its product line to include a variety of dairy products. The company also ventured into non-dairy products, such as adhesives and chemicals, diversifying its portfolio significantly.


===20th Century Developments===
===20th Century Developments===
[[File:Women_working,_Borden_Company,_York_Ice_Machinery_Company.jpg|thumb|left|Women working at Borden Company, early 20th century]]
During the 20th century, Borden continued to grow, acquiring several other companies and expanding its operations internationally. The company became a household name, known for its quality dairy products and innovative marketing strategies.
During the 20th century, Borden continued to grow, acquiring several other companies and expanding its reach globally. The company became known for its strong brand presence and innovative marketing campaigns.
 
[[File:Women_working,_Borden_Company,_York_Ice_Machinery_Company.jpg|Women working at Borden Company|thumb|left]]


===Decline and Restructuring===
===Challenges and Restructuring===
[[File:1908CondensedMilkFactoryMtPleasant.jpg|thumb|right|Borden's Condensed Milk Factory, 1908]]
In the latter half of the 20th century, Borden faced increased competition and changing consumer preferences. The company underwent several restructurings and divestitures to focus on its core dairy business. Despite these efforts, Borden struggled to maintain its market position.
In the latter half of the 20th century, Borden faced increased competition and changing consumer preferences. This led to financial difficulties and a series of restructurings. The company eventually sold off many of its divisions and brands.


==Products==
==Products==
Borden was known for its wide range of products, including:
Borden was renowned for its wide range of dairy products, including:
* [[Condensed milk]]
* [[Condensed milk]]
* [[Evaporated milk]]
* [[Evaporated milk]]
* [[Ice cream]]
* [[Cheese]]
* [[Cheese]]
* [[Ice cream]]
* [[Butter]]
* [[Adhesives]]


==Marketing and Branding==
The company also produced non-dairy items such as [[adhesives]] and [[chemicals]], reflecting its diversification strategy.
[[File:Borden_milkfactory_illinois.jpg|thumb|left|Borden milk factory in Illinois]]
Borden was a pioneer in marketing, using innovative advertising techniques to promote its products. The company created memorable mascots and slogans that became ingrained in American culture.


==Legacy==
==Legacy==
[[File:MODOBordens.jpg|thumb|right|Borden's products on display]]
Borden's impact on the dairy industry is significant, with its innovations in milk preservation and distribution setting standards for the industry. The company's brand and products remain iconic in American culture.
Despite its decline, Borden's impact on the dairy industry and American consumer culture remains significant. The company's innovations in food preservation and marketing set standards that influenced future generations.
 
[[File:1908CondensedMilkFactoryMtPleasant.jpg|Borden Condensed Milk Factory, 1908|thumb|right]]


==Related Pages==
==Related pages==
* [[Gail Borden]]
* [[Gail Borden]]
* [[Condensed milk]]
* [[Condensed milk]]
* [[Dairy industry]]
* [[Dairy industry]]
* [[American Civil War]]


[[File:The_Ladies'_home_journal_(1948)_(14744373566).jpg|thumb|left|Borden's advertisement in The Ladies' Home Journal, 1948]]
[[File:Borden_milkfactory_illinois.jpg|Borden milk factory in Illinois|thumb|left]]
[[File:Bordens1.jpg|thumb|right|Borden's factory workers]]
[[File:Bordens_@_Patchens_&_Gates_Brooklyn_2023_jeh.jpg|thumb|left|Borden's building in Brooklyn, 2023]]


[[Category:Dairy products companies of the United States]]
[[Category:Food and drink companies of the United States]]
[[Category:Dairy products companies]]
[[Category:Companies established in 1857]]
[[Category:Companies established in 1857]]
[[Category:Defunct companies of the United States]]

Latest revision as of 05:25, 7 March 2025

American food and beverage company



Borden Company Logo

Borden, Inc. was an American food and beverage company that was founded in 1857 by Gail Borden. The company was known for its dairy products, particularly its condensed milk, which played a significant role in the development of the dairy industry in the United States.

History[edit]

Gail Borden, founder of Borden Company

The company was established by Gail Borden in 1857, initially focusing on the production of condensed milk. Borden's innovation in milk preservation was crucial during the American Civil War, as it provided a stable and safe milk supply for soldiers. The success of Borden's condensed milk led to the expansion of the company into various dairy products.

Expansion and Diversification[edit]

In the late 19th and early 20th centuries, Borden expanded its product line to include a variety of dairy products such as evaporated milk, ice cream, and cheese. The company also ventured into non-dairy products, including adhesives and chemicals.

Borden Condensed Milk advertisement from 1898

20th Century Developments[edit]

During the 20th century, Borden continued to grow, acquiring several other companies and expanding its operations internationally. The company became a household name, known for its quality dairy products and innovative marketing strategies.

Women working at Borden Company

Challenges and Restructuring[edit]

In the latter half of the 20th century, Borden faced increased competition and changing consumer preferences. The company underwent several restructurings and divestitures to focus on its core dairy business. Despite these efforts, Borden struggled to maintain its market position.

Products[edit]

Borden was renowned for its wide range of dairy products, including:

The company also produced non-dairy items such as adhesives and chemicals, reflecting its diversification strategy.

Legacy[edit]

Borden's impact on the dairy industry is significant, with its innovations in milk preservation and distribution setting standards for the industry. The company's brand and products remain iconic in American culture.

Borden Condensed Milk Factory, 1908

Related pages[edit]

Borden milk factory in Illinois