Strategic management: Difference between revisions

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[[file:Strategic_Management_Framework.png|thumb|Strategic Management Framework]] [[file:SWOT_en.svg|thumb|SWOT en|left]] [[file:Experience_curve.gif|thumb|Experience curve]] [[file:Folio_Plot_BCG_Matrix_Example.png|thumb|Folio Plot BCG Matrix Example|left]] [[file:Elements_of_Industry_Structure.svg|thumb|Elements of Industry Structure]] [[file:Michael_Porter's_Three_Generic_Strategies.svg|thumb|Michael Porter's Three Generic Strategies]] '''Strategic management''' is the formulation and implementation of the major goals and initiatives taken by an organization's top management on behalf of owners, based on consideration of resources and an assessment of the internal and external environments in which the organization competes.
[[File:Strategic management tools.png|thumb]] [[File:Strategic Management Framework.png|thumb]] [[File:SWOT en.svg|thumb]] [[File:Experience curve.gif|thumb]] Strategic Management


== Overview ==
Strategic management is a comprehensive and ongoing management process aimed at formulating and implementing effective strategies to achieve organizational goals and objectives. It involves the analysis of internal and external environments, the formulation of strategies, the implementation of these strategies, and the evaluation of their effectiveness.
Strategic management involves setting objectives, analyzing the competitive environment, analyzing the internal organization, evaluating strategies, and ensuring that management rolls out the strategies across the organization. It provides overall direction to the enterprise and involves specifying the organization's objectives, developing policies and plans to achieve these objectives, and then allocating resources to implement the plans.


== Key Concepts ==
==Overview==
* [[Strategic planning]]: The process of defining a strategy, or direction, and making decisions on allocating resources to pursue this strategy.
Strategic management is essential for organizations to navigate complex and dynamic environments. It provides a framework for aligning resources and capabilities with the external opportunities and threats. The process is typically divided into several key stages:
* [[Competitive advantage]]: A condition or circumstance that puts a company in a favorable or superior business position.
* [[SWOT analysis]]: A framework for identifying and analyzing the internal and external factors that can have an impact on the viability of a project, product, place, or person.
* [[Porter's Five Forces]]: A model that identifies and analyzes five competitive forces that shape every industry and helps determine an industry's weaknesses and strengths.
* [[Balanced scorecard]]: A strategy performance management tool that can be used by managers to keep track of the execution of activities by the staff within their control and to monitor the consequences arising from these actions.


== Process ==
===1. Environmental Scanning===
The strategic management process consists of several stages:
Environmental scanning involves the systematic collection and analysis of information about the internal and external environments of an organization. This includes:
1. '''Goal Setting''': Defining the vision, mission, and objectives of the organization.
2. '''Analysis''': Conducting a thorough analysis of the internal and external environments.
3. '''Strategy Formulation''': Developing strategies based on the analysis.
4. '''Strategy Implementation''': Allocating resources and executing the strategies.
5. '''Evaluation and Control''': Monitoring performance and making necessary adjustments.


== Importance ==
* '''Internal Analysis''': Assessing the organization's resources, capabilities, and core competencies.
Strategic management is crucial for the long-term success of an organization. It helps in:
* '''External Analysis''': Examining the industry environment, including competitors, market trends, and regulatory factors.
* Providing a sense of direction and outlining measurable goals.
* Making informed decisions.
* Enhancing operational efficiency.
* Increasing market share and profitability.
* Ensuring the organization is proactive rather than reactive.


== Related Pages ==
===2. Strategy Formulation===
* [[Business strategy]]
Strategy formulation is the process of deciding the best course of action for achieving organizational objectives. It involves:
* [[Corporate strategy]]
* [[Management]]
* [[Leadership]]
* [[Organizational behavior]]
* [[Change management]]
* [[Project management]]


== See Also ==
* '''Setting Objectives''': Defining clear, measurable, and achievable goals.
* [[Strategic planning]]
* '''Developing Strategies''': Creating plans to leverage strengths and opportunities while mitigating weaknesses and threats.
* [[SWOT analysis]]
* [[Porter's Five Forces]]
* [[Balanced scorecard]]
* [[Competitive advantage]]


== References ==
===3. Strategy Implementation===
{{Reflist}}
Strategy implementation involves putting the formulated strategies into action. This requires:


== External Links ==
* '''Resource Allocation''': Distributing resources effectively to support strategic initiatives.
{{Commons category|Strategic management}}
* '''Organizational Change''': Adjusting organizational structures and processes to facilitate strategy execution.


[[Category:Management]]
===4. Strategy Evaluation===
[[Category:Business terms]]
Strategy evaluation is the final stage, where the effectiveness of the strategy is assessed. This includes:
[[Category:Strategic management]]


{{Business-stub}}
* '''Performance Measurement''': Using key performance indicators (KPIs) to track progress.
* '''Feedback and Control''': Making necessary adjustments based on performance data.
 
==Key Concepts==
 
===SWOT Analysis===
SWOT analysis is a strategic planning tool used to identify the Strengths, Weaknesses, Opportunities, and Threats related to a business or project. It helps in understanding the internal and external factors that can impact strategic decisions.
 
===Porter's Five Forces===
Porter's Five Forces is a framework for analyzing the competitive forces within an industry. It includes:
 
* '''Threat of New Entrants'''
* '''Bargaining Power of Suppliers'''
* '''Bargaining Power of Buyers'''
* '''Threat of Substitute Products or Services'''
* '''Industry Rivalry'''
 
===Balanced Scorecard===
The balanced scorecard is a strategic management tool that provides a comprehensive view of an organization's performance by measuring financial and non-financial metrics across four perspectives: financial, customer, internal processes, and learning and growth.
 
==Importance of Strategic Management==
Strategic management is crucial for:
 
* '''Long-term Success''': Ensuring the organization remains competitive and sustainable over time.
* '''Adaptability''': Enabling organizations to respond effectively to changes in the external environment.
* '''Resource Optimization''': Ensuring resources are used efficiently to achieve strategic goals.
 
==Challenges in Strategic Management==
Some common challenges include:
 
* '''Rapid Technological Changes''': Keeping up with technological advancements that can disrupt industries.
* '''Globalization''': Managing the complexities of operating in a global market.
* '''Organizational Resistance''': Overcoming resistance to change within the organization.
 
==Also see==
* [[Business Strategy]]
* [[Corporate Governance]]
* [[Organizational Behavior]]
* [[Change Management]]
 
{{Strategic Management}}
 
[[Category:Business Management]]
[[Category:Strategic Planning]]

Revision as of 15:42, 9 December 2024

File:Experience curve.gif

Strategic Management

Strategic management is a comprehensive and ongoing management process aimed at formulating and implementing effective strategies to achieve organizational goals and objectives. It involves the analysis of internal and external environments, the formulation of strategies, the implementation of these strategies, and the evaluation of their effectiveness.

Overview

Strategic management is essential for organizations to navigate complex and dynamic environments. It provides a framework for aligning resources and capabilities with the external opportunities and threats. The process is typically divided into several key stages:

1. Environmental Scanning

Environmental scanning involves the systematic collection and analysis of information about the internal and external environments of an organization. This includes:

  • Internal Analysis: Assessing the organization's resources, capabilities, and core competencies.
  • External Analysis: Examining the industry environment, including competitors, market trends, and regulatory factors.

2. Strategy Formulation

Strategy formulation is the process of deciding the best course of action for achieving organizational objectives. It involves:

  • Setting Objectives: Defining clear, measurable, and achievable goals.
  • Developing Strategies: Creating plans to leverage strengths and opportunities while mitigating weaknesses and threats.

3. Strategy Implementation

Strategy implementation involves putting the formulated strategies into action. This requires:

  • Resource Allocation: Distributing resources effectively to support strategic initiatives.
  • Organizational Change: Adjusting organizational structures and processes to facilitate strategy execution.

4. Strategy Evaluation

Strategy evaluation is the final stage, where the effectiveness of the strategy is assessed. This includes:

  • Performance Measurement: Using key performance indicators (KPIs) to track progress.
  • Feedback and Control: Making necessary adjustments based on performance data.

Key Concepts

SWOT Analysis

SWOT analysis is a strategic planning tool used to identify the Strengths, Weaknesses, Opportunities, and Threats related to a business or project. It helps in understanding the internal and external factors that can impact strategic decisions.

Porter's Five Forces

Porter's Five Forces is a framework for analyzing the competitive forces within an industry. It includes:

  • Threat of New Entrants
  • Bargaining Power of Suppliers
  • Bargaining Power of Buyers
  • Threat of Substitute Products or Services
  • Industry Rivalry

Balanced Scorecard

The balanced scorecard is a strategic management tool that provides a comprehensive view of an organization's performance by measuring financial and non-financial metrics across four perspectives: financial, customer, internal processes, and learning and growth.

Importance of Strategic Management

Strategic management is crucial for:

  • Long-term Success: Ensuring the organization remains competitive and sustainable over time.
  • Adaptability: Enabling organizations to respond effectively to changes in the external environment.
  • Resource Optimization: Ensuring resources are used efficiently to achieve strategic goals.

Challenges in Strategic Management

Some common challenges include:

  • Rapid Technological Changes: Keeping up with technological advancements that can disrupt industries.
  • Globalization: Managing the complexities of operating in a global market.
  • Organizational Resistance: Overcoming resistance to change within the organization.

Also see

Template:Strategic Management