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[[file:Royal_Stag_Logo.png|thumb|Royal Stag Logo]] [[file:Make_It_Large,_Royal_Stag.jpg|thumb|Make It Large, Royal Stag|left]] '''Royal Stag''' is a brand of Indian whisky, launched in 1995. It is a blend of Indian grain spirits and imported Scotch malts. The brand is owned by [[Pernod Ricard]], a French company that is one of the largest producers of alcoholic beverages in the world. Royal Stag is one of the most popular whisky brands in India and has a significant presence in several other countries.
[[File:Royal_Stag_Logo.png|Royal Stag Logo|thumb]]
'''Royal Stag''', also known as '''Seagram's Royal Stag''', is a brand of [[blended whisky]] manufactured by [[Pernod Ricard]] in [[India]]. It was launched in 1995 and has since become one of the leading whisky brands in the Indian market.


==History==
== History ==
Royal Stag was introduced in 1995 by [[Seagram]], a Canadian multinational conglomerate. In 2001, Seagram's spirits and wine business was acquired by [[Pernod Ricard]] and [[Diageo]]. Pernod Ricard took over the ownership of Royal Stag and continued to market and expand the brand.
Royal Stag was introduced in 1995 by [[Seagram]], a Canadian multinational conglomerate. In 2001, [[Pernod Ricard]] acquired the brand as part of its acquisition of Seagram's global business. Since then, Royal Stag has grown significantly in popularity and is now one of the top-selling whiskies in India.


==Product Range==
== Production ==
Royal Stag is available in various sizes, including 1 liter, 750 ml, 375 ml, and 180 ml bottles. The whisky is known for its smooth taste and is often consumed neat, on the rocks, or as a base for cocktails.
Royal Stag is produced using a blend of [[Indian grain spirits]] and imported [[Scotch malts]]. The whisky is known for its smooth taste and is bottled at an alcohol by volume (ABV) of 42.8%.


==Marketing and Sponsorships==
== Marketing ==
Royal Stag has been heavily marketed through various advertising campaigns and sponsorships. The brand has been associated with several high-profile events and personalities, including cricket tournaments and Bollywood celebrities. The tagline "Make it Large" has been a significant part of its marketing strategy.
Royal Stag is marketed with the tagline "Make it Large," which emphasizes the brand's appeal to consumers who aspire for a larger-than-life experience. The brand has been endorsed by several prominent [[Bollywood]] actors and [[cricket]] players, further enhancing its popularity in India.


==Production Process==
== Variants ==
The production of Royal Stag involves blending Indian grain spirits with imported Scotch malts. The whisky is aged in oak casks, which imparts a distinct flavor and aroma to the final product. The blending process is carefully monitored to ensure consistency and quality.
Royal Stag offers several variants, including:
* Royal Stag Barrel Select
* Royal Stag Mega Music CDs


==Market Presence==
== Awards ==
Royal Stag is one of the leading whisky brands in India and has a strong presence in other countries, including [[Nepal]], [[Bangladesh]], [[Sri Lanka]], and several African nations. The brand has a loyal customer base and is known for its quality and affordability.
Royal Stag has received numerous awards for its quality and taste, including recognition at international spirits competitions.


==See Also==
== See also ==
* [[Pernod Ricard]]
* [[List of whisky brands]]
* [[Seagram]]
* [[Alcoholic beverages in India]]
* [[Whisky]]
* [[Scotch whisky]]
* [[Indian whisky]]


==References==
== References ==
{{Reflist}}
{{Reflist}}


==External Links==
== External links ==
{{Pernod Ricard}}
* [https://www.pernod-ricard.com/en/brands/royal-stag Official Royal Stag website]


[[Category:Indian whisky]]
[[Category:Indian whisky brands]]
[[Category:Whisky brands]]
[[Category:Pernod Ricard brands]]
[[Category:Pernod Ricard brands]]
[[Category:Products introduced in 1995]]
[[Category:Products introduced in 1995]]
[[Category:Alcoholic drink brands]]
[[Category:Alcoholic drink brands]]
{{alcoholic-drink-stub}}

Latest revision as of 00:51, 28 February 2025

Royal Stag Logo

Royal Stag, also known as Seagram's Royal Stag, is a brand of blended whisky manufactured by Pernod Ricard in India. It was launched in 1995 and has since become one of the leading whisky brands in the Indian market.

History[edit]

Royal Stag was introduced in 1995 by Seagram, a Canadian multinational conglomerate. In 2001, Pernod Ricard acquired the brand as part of its acquisition of Seagram's global business. Since then, Royal Stag has grown significantly in popularity and is now one of the top-selling whiskies in India.

Production[edit]

Royal Stag is produced using a blend of Indian grain spirits and imported Scotch malts. The whisky is known for its smooth taste and is bottled at an alcohol by volume (ABV) of 42.8%.

Marketing[edit]

Royal Stag is marketed with the tagline "Make it Large," which emphasizes the brand's appeal to consumers who aspire for a larger-than-life experience. The brand has been endorsed by several prominent Bollywood actors and cricket players, further enhancing its popularity in India.

Variants[edit]

Royal Stag offers several variants, including:

  • Royal Stag Barrel Select
  • Royal Stag Mega Music CDs

Awards[edit]

Royal Stag has received numerous awards for its quality and taste, including recognition at international spirits competitions.

See also[edit]

References[edit]

<references group="" responsive="1"></references>


External links[edit]