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<p><b>New page</b></p><div>[[File:Elma_Chips.jpg|thumb|Elma Chips]] '''Elma Chips''' is a Brazilian brand of [[snack food]]s, owned by the multinational corporation [[PepsiCo]]. The company is known for producing a variety of popular snack products, including [[potato chips]], [[corn chips]], and other snack items. Elma Chips is a significant player in the Brazilian snack food market and has a wide range of products that cater to different tastes and preferences.<br />
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== History ==<br />
Elma Chips was founded in 1974 through the merger of two companies: American Potato Chips and Elma Produtos Alimentícios. The name "Elma" is derived from the initials of the founders' names. The company quickly grew in popularity and became a household name in Brazil. In 1979, Elma Chips was acquired by [[PepsiCo]], which helped expand its product line and distribution network.<br />
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== Products ==<br />
Elma Chips offers a diverse range of snack products, including:<br />
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* '''Ruffles''': A brand of ridged [[potato chips]] known for their unique texture and flavor.<br />
* '''Doritos''': A popular brand of flavored [[corn chips]].<br />
* '''Cheetos''': A brand of cheese-flavored snacks.<br />
* '''Fandangos''': Corn-based snacks that are popular among children.<br />
* '''Baconzitos''': Bacon-flavored corn snacks.<br />
* '''Stiksy''': Thin, stick-shaped potato snacks.<br />
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== Marketing and Advertising ==<br />
Elma Chips has been known for its innovative marketing campaigns and memorable advertising slogans. The brand often uses humor and popular culture references to appeal to a wide audience. One of the most famous slogans is "É impossível comer um só," which translates to "It's impossible to eat just one."<br />
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== Distribution ==<br />
Elma Chips products are widely available throughout Brazil in supermarkets, convenience stores, and vending machines. The brand has a strong distribution network that ensures its products are accessible to consumers in both urban and rural areas.<br />
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== Competitors ==<br />
Elma Chips faces competition from other snack food brands in Brazil, including [[Yoki]], [[Santa Helena]], and international brands like [[Pringles]] and [[Lay's]].<br />
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== See Also ==<br />
* [[PepsiCo]]<br />
* [[Snack food]]<br />
* [[Potato chips]]<br />
* [[Corn chips]]<br />
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== References ==<br />
{{Reflist}}<br />
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== External Links ==<br />
{{PepsiCo}}<br />
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[[Category:Snack food brands]]<br />
[[Category:PepsiCo brands]]<br />
[[Category:Brazilian brands]]<br />
[[Category:Food and drink companies established in 1974]]<br />
[[Category:Food and drink companies of Brazil]]<br />
[[Category:1974 establishments in Brazil]]<br />
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