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== Overview ==<br />
[[File:AppleMusicUpNext.jpg|thumb|right|Apple Music Up Next logo]]<br />
'''Apple Music Up Next''' is a monthly program launched by [[Apple Music]] to promote emerging artists. The initiative aims to provide a platform for new musicians to reach a broader audience through various promotional activities, including exclusive interviews, live performances, and curated playlists.<br />
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== History ==<br />
Apple Music Up Next was introduced in April 2017 as part of Apple Music's efforts to support and highlight new talent in the music industry. Each month, a new artist is selected as the "Up Next" artist, receiving significant exposure across Apple's platforms.<br />
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== Features ==<br />
The program includes several key features designed to showcase the selected artist:<br />
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* '''Documentary''': A short documentary film is produced, offering insights into the artist's background, creative process, and aspirations.<br />
* '''Live Performance''': The artist performs live, often in an intimate setting, which is recorded and made available to Apple Music subscribers.<br />
* '''Interview''': An in-depth interview with the artist is conducted, providing fans with a deeper understanding of their music and influences.<br />
* '''Playlist''': A curated playlist featuring the artist's music and influences is created, allowing listeners to explore their work in context.<br />
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== Impact ==<br />
Apple Music Up Next has been instrumental in launching the careers of several now-prominent artists. By providing a global platform, the program helps artists gain visibility and connect with new audiences. The exposure often leads to increased streaming numbers, media attention, and opportunities for collaboration.<br />
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== Notable Artists ==<br />
Some of the artists who have been featured in the Apple Music Up Next program include:<br />
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* [[Billie Eilish]]<br />
* [[Khalid (singer)|Khalid]]<br />
* [[Sigrid (singer)|Sigrid]]<br />
* [[Daniel Caesar]]<br />
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== Related Pages ==<br />
* [[Apple Music]]<br />
* [[Music streaming service]]<br />
* [[Emerging artist]]<br />
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[[Category:Apple Music]]<br />
[[Category:Music promotion]]<br />
[[Category:2017 introductions]]</div>Prab